Custom block templates - save and reuse article layouts

---
title: Custom block templates — save and reuse article layouts
section: Editor & Blocks
slug: block-templates
---


If you publish the same kind of article repeatedly — product round-ups, comparison guides, FAQs — templates save you from rebuilding the block structure every time. Available on **Growth and above**.


## What a template captures


When you save an article as a template, BlockPress stores:


- The full **block document** — every block in order, with placeholder content for the parts that change
- Default **meta fields** (optional) — blog, tags, default author
- Sidebar settings — which side, which blocks (related products, author bio, etc.)


It does NOT store article-specific content like titles, focus keywords, or images — those should change for each new article.


## How to save one


1. Build the article structure once and dial in the layout
2. Click the **⋯ menu** in the editor toolbar → **Save as template**
3. Give it a name (e.g. "Product Round-up", "How-to Guide", "Comparison Post")
4. Add an optional description for your future self
5. Save


The template now appears in the **Templates** dropdown on the New Post screen.


## How to use one


1. Click **New post** on the dashboard
2. In the **Start from** dropdown, pick your saved template
3. The editor opens with the template's blocks already in place
4. Replace the placeholder content with your new article's specifics


## Built-in starter templates


Every plan (including Free) gets six built-in templates to start from:


- **Blank** — empty document
- **How-to guide** — intro + numbered steps + FAQ + author bio
- **Product round-up** — intro + 3–5 product card blocks + comparison table + FAQ
- **Buying guide** — intro + criteria sections + product recommendations + buying tips
- **Lookbook** — image-heavy with shoppable product cards
- **Comparison post** — two-column structured comparison + verdict


Custom templates (Growth+) sit alongside these built-ins.


## Editing or deleting a template


In the editor toolbar, **⋯ menu → Manage templates**:


- **Edit** — opens the template like a regular article
- **Delete** — removes it; existing articles created from it are unaffected
- **Duplicate** — make a variant without overwriting the original


## Plan-tier behavior


| Plan | Custom templates |
|---|---|
| Free | None — built-ins only |
| Growth | Unlimited custom templates |
| Pro | Unlimited custom templates |
| Max | Unlimited custom templates |


## Use cases worth templating


- Weekly product highlight posts (same block structure, different products)
- Monthly category guides
- Recurring announcement formats (new arrivals, sales, restocks)
- FAQ-style support articles
- Brand-story or about-style content


Questions about a specific template you'd like to build? Open chat and describe the layout.

Updated on: 26/05/2026